Once upon a time, many artists would fret about choosing the most suitable platforms for registering their presence on social media. A new group of experts emerged to offer advice about this.

It might feel quaint to look back at those times now, but the moment of the video conferencing platforms has arrived, so a new cycle has begun.

Where are the futurologists when we need them? Wouldn’t it be helpful to simply know the right choices to make regarding platforms to use and what the most effective “form” is?

Maybe life isn’t supposed to be as easy as that. Perhaps we should all decide which tools suit us most and proceed accordingly.

With any luck, we will look back on these times and reflect approvingly about the way things changed.